NEWS ROLL

“The Fusion Marketing Bible” Sells Out At SXSW!

Lon’s bestselling book, The Fusion Marketing Bible, which hit #3 on Amazon, sold out of the SXSW (South By Southwest) bookstore during this year’s event as reported by publisher, McGraw Hill.  SXSW is annual music, film, and interactive conference and festival held in Austin, Texas that includes bands, films, and the most innovative marketing presentations of any event worldwide.  It was estimated that SXSW exceeded 25,000 attendees this year!

The Fusion Marketing Bible

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Teaching Academy For Fusion Marketing!

Lon did it again!  He’s created still another entity; The Fusion Marketing Academy   If you want to learn how to earn 10x your marketing return on investment without spending a cent more…  If you want to have a competitive marketing advantage over your competition…  If you want to make a name for yourself within your marketing organization…  Or, if you want to provide amazing consulting services that no one else can…  Then you owe it to yourself to check out The Fusion Marketing Academy!

Lon formed The Fusion Marketing Academy as per request of so many people in Lon’s presentations asking to learn more and to be personally trained in Fusion Marketing. When asked, Lon said, “This way I can help more people at one time achieve their marketing goals and increase revenue.”  Check out…  The Fusion Marketing Academy

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Lon Forms Five Star Speakers!

Lon came up with another entirely new concept for working with speaker’s bureaus…  Eliminate the the bureaus!  Lon was always concerned and confused that there had to be an intermediary between the professional keynote speaker / trainer and the end client.  So, Lon founded Five Star Speakers!  Five star speakers is a speakers bureau by the speakers and for speakers.  At Five Star Speakers you have access to the world’s leading keynote speakers; directly, without the middle, man!  Five Star Speakers is a partnership between Lon and other famous keynote speakers such as Eric Qualman, “Socialnomics”, Dave Kerpen “Likeable Social Media”, Jamie Turner “Go Mobile”, Chuck Martin “The Third Screen”, Phyllis Khare “Social Media Marketing For Dummies”, Andrea Vahl “Facebook Marketing For Dummies”, and Adam Metz “The Social Customer”.

Visit Five Star Speakers where you can connect directly with the most sought after keynote speakers today!

Five Star Speakers

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Fusion Marketing Bible Is Going To China!

Lon newest bestselling book, The Fusion Marketing Bible is now being translated in Chinese!  Lon’s previous bestseller, The Social Media Bible has been translated and distributed in four different languages and now TFMB is going to China

The Fusion Marketing Bible

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Fusion Marketing Is Now Patent Pending

Lon was notified that his newest invention, Fusion Marketing and The Safko Wheel Marketing Toolkit has been accepted by the United States Patent and Trademark Office as patent pending.  When approved, this patent will be Lon’s fourth U.S. Patent.

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“Fusion Marketing” Launches September!

The Fusion Marketing Bible (FUSE!) – IT’S WHAT’S NEXT!
Traditional Marketing + Digital Marketing + Social Media Marketing = Fusion Marketing
If you are still calling yourself a “Social Media Expert” then you’re announcing to the world that you have been left behind.  If you’re an expert in Facebook and Twitter, then you’re trying to build a house restricted to using only two tools.  Social media is an amazing marketing tool set that’s been for the past 5+ years, take it from me, I wrote the book on it!  If you’re still stuck looking at social media as a stand alone technology, then you’ve been left behind.  More…

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Webinar For SCORE Reaches Nearly 2,000 Participants

Lon recently performed a five-part webinar series for SCORE, the small business government mentoring agency out of Washington, D.C. and at each webinar, and topped out at nearly 2,000 participants.  This is the largest single webinar attendee count that Lon has had to date!

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Internationally Best Selling Book Launches April 11th!

Lon’s internationally best selling book, The Social Media Bible published by John Wiley & Sons, is now in it’s Third Edition is now available!The book is new, improved, and streamlined with a QR Barcode to a video introduction at the start of every chapter where I tell you what’s important in that chapter and even some tips that are in the text!I have eliminated the Second Part Guide as most everyone either knows the companies by now or knows how to Google them.  I did this to make room for more content about apps, mobile marketing, Facebook, and a lot more.  I also added international social media success stories in every chapter.

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Lon Signs Two Book Deals In One Day!

Lon signed two new book deals with Publishers John Wiley & Sons and McGraw Hill Publishing in one day.  An agreements was signed with John Wiley for the Third Edition of Lon’s International Best Seller “The Social Media Bible” now available worldwide in English, Spanish, Korean, and Chinese. Don’t worry about buying the current version, the Third Edition will not be out until summer of 2012.   More…

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Lon’s Latest Book Tour Takes Him To Austin, New York, New England, & The Netherlands

Lon has been traveling speaking and promoting his two newest books; “The Social Media Bible, Third Edition” and “FUSE!, Fusion Media Marketing” throughout New England, the southwest and Lon is heading off for Holland.  Lon has been asked to tour the universities of the Netherlands and present his thoughts on Social Media, his newest concept; Fusion Media Marketing, and the future of the social enterprise.

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Lon Is Interviewed By Money Magazine and Fox Business News!

Lon was interviewed by three great news agencies in the same week!  Money Magazine wanted to know how the combination of social media and Facebook would help small businesses.  Fox Business News wanted Lon to explain the best practices for university students with “What College Freshmen and Seniors Need to Know About Social Networking”.  And, Entrepreneur Magazine asked Lon how Entrepreneurs can use social media to grow their businesses!Be sure to check our Money Magazine’s November editions and Fox Business News web site now!Fox Business News Article

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Lon Performs Webinar Series For SCORE And Tops 2,000

Lon’s partnership with SCORE, Service Core Of Retired Executives out of Washington, D.C. resulted in Lon presenting a five webinar series on traditionionl media, social media, digital media and his newest book TraDigital Media, and generated more than 1,900 registrations for his most recent webinar!

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