  | Leah Culver, Co-Founder, PownceIn this podcast Lon Safko speaks with Leah Culver, Co-Founder of Pownce about what Pownce is and how people from around the world are using Pownce from everything from marriage proposals to how to make bacon. Leah shares her thoughts on how Pownce can be used to send real time messages, links, music, photos, events, and even file up to 100mb.In this 20 minute interview Leah describes how there is no character limit to the amount of text you can send in a message with Pownce and how companies are using Pownce to communicate internally and are sending files between members of their design, marketing, P.R., and sales teams. (more…) |
  | Kevin Marks, Technology Advocate, Google for OpenSocialIn this podcast Lon Safko speaks with Kevin Marks, Technology Advocate for Google who is working on the international multi-corporation project, OpenSocial. Kevin discusses the purpose of OpenSocial and how it is going to change the way “trusted networks”, work.In this 41 minute interview, Kevin talks about how competing companies from around the world came together to cooperate in creating a standard on how personal profiles, data bases, and trusted networks will begin sharing information while protecting the 350 million users from repetition and password fraud.” This interview is longer than most, but it is filled with incredible insights on how the Open Social Project is going to change the world and how we interact with it on-line. |
Jack Herrick, Founder of WikiHow
  | Jack Herrick, Founder of WikiHowIn this podcast Lon Safko speaks with Jack Herrick, Founder of WikiHow. Jack discusses his passion for creating the world’s largest on-line how-to manual. This consummate entrepreneur shares his moment of inspiration which lead to WikiHowIn this 26 minute interview Jack talks about how his Wiki was created, how it is edited, and how it is maintained by passionate volunteers, viewers, and contributors. Jack shares some awesome insights on how he built WikiHow to more than 40,000 “How-To” articles and how he plans to grow WikiHow from there. |
  | Kyle Ford, Director, Product Marketing, for NingIn this podcast Lon Safko speaks with Kyle Ford the Director, Product Marketing for Ning. Kyle describes how easy and cost effective to set up your own MySpace / FaceBook social network. Kyle shares some insights into how Ning works to allow a drag and drop interface so anyone can create their own site, even his grandmother. Kyle explains the “Freemium” business model and how inexpensive it is to brand your own social network site and how Google Open Social is implemented in NingIn this 29 minute interview Kyle tells us about how individuals are using Ning and even Fortune 500 Companies are having incredible success with their own network. Kyle tells us how Saturn Car Company, Fuji Film, WD 40 are just a few of the nearly ½ million Ning social networks. |
  | Angela Courtin, SVP Marketing Entertainment & Content for MySpaceIn this podcast Lon Safko speaks with Angela Courtin, SVP Marketing Entertainment & Content for MySpace. Angela discusses MySpace is different things to different people, over 70 million people in the U.S. and 120 million people worldwide.In this 16 minute interview Angela clarifies the misconception about MySpace being just for teenagers. Angela tell us that 85% of MySpace Users are over the age of 18 and that 40% of all moms on-line, are on MySpace. Angela talks about how MySpace and Disney teeamed up to Launch High School Musical 3 and enganged more than 4,000 schools and had an opening day box office of over $40million. She also shares how small businesses are benefiting from MySpace MyAds and where one small business increased their revenues by 200%! |
  | Michael Gerber, Author of “The E-Myth” And Entrepreneur Advocate, & In the Dreaming RoomIn this podcast Lon Safko speaks with Michael Gerber the author of “The E-Myth”, The E-Myth revisited”, “Awakening The Entrepreneur Within” and “E-Myth Enterprise. Michael shares with me his passion and inspiration about his lifelong quest to understand and help the entrepreneur.In this 34 minute interview Michael Explains that 67% of all businesses in America are sole proprietor, how more than 1/2 million new businesses are started every month, and why 9 out of 10 of them fail. Michael shares his perspective of how the tools available to the entrepreneur has changed but what’s in their hearts hasn’t. Hear about Michaels’ Club “E”, his new radio show, his Entrepreneur’s Capital Investment company and all of the support he is providing to the entrepreneur. |
  | David Cain, President & James Burnes, V.P. of MediaSauceIn this podcast Lon Safko speaks with two thought leaders in social media enhanced web site design. David and James explain why they see social media as a “Transformation Force” that will happen whether a corporation is willingly participating or not.In this 46 minute interview they share their insights about “trust & transparency” in corporate communication and how important it really is to first develop a “blueprint” that outlines your corporate strategy before you start building your on line social media presence with the wrong tools. James tells us about MediaSauce’s insightful client development process that they call the “Vision Gap”. We also discuss the importance of transparency, passion, and trust in building your on line corporate community. |
  | Mark Kingdon, CEO Of Linden Labs of Second LifeIn this podcast Lon Safko speaks with Mark Kingdon, CEO of Linden Labs the creator of the virtual world, Second Life. ACTUALLY, Lon Sands speaks with M. Linden, the CEO of Linden Labs, creator of Second Life, Live fromThe Social Media Garden in Second Life! Mark discusses how Second Life is used by individuals for socializing and meeting new people and how small and large businesses are using Second Life for meetings, educating their customers, and even prototyping products.In this 20 minute interview Mark shares his ideas about social media and how Second Life creates the ultimate “trusted network” with more than 1.2 million log-ins every 30 days, and “user generated content” with more than 2 billion user created items stored on the Linden Labs servers. Mark and Lon even talked about the Paper Models, Inc., three-dimensional advertising crossover from Second Life to First Life and how Linden Labs is trying to promote SL/FL FL/SL crossover. |
  | Krista Canfield, P.R. Manager of LinkedInIn this podcast Lon Safko speaks with Krista Canfield, Public Relations Manager for LinkedIn. Kristin discusses the many ways people are connecting with other professionals using LinkedIn.In this 27 minute interview Krista talks about the not so obvious applications of Linkedin, how one company was acquired by the Weather Channel, and the importance of “trusted networks.” Krista shares some valuable insight and some very helpful tips on how to get the most out of LinkedIn. |
  | John Pollard, Founder & CEO of JottIn this podcast Lon Safko speaks with John Pollard, Founder & CEO of Jott. John shares his insights on how through the convergence of digital technology between the Internet, email, and cell phones, Jott provides an incredibly cost affective solution to having a digital assistant. John further explains who easy Jott is to set up and use and how this technology is helping people everyday.In this 28 minute interview John describes how his company has grown to nearly 1/2 million Jott users and how they have processes more than 5 million Jott messages. John explains how professors are using Jott to communicate with their students with homework and classwork assignments, and one woman who is using Jott to communicate with health care providers who are caring for her ailing father, from work. |